Library Success: A Best Practices Wiki - User contributions [en]

Marketing

2005-08-15T03:27:48Z

Adam: /* Success Stories */

= Success Stories =
*[http://www.nzlibraries.com/ Your Library : Inspiration for all New Zealanders] - The [http://www.metronet.org.nz/ MetroNet] group of New Zealand public libraries has commissioned the creation of a national television campaign, that will be screened from 03 July to 28 August 2005. The campaign uses notable and successful New Zealanders to support public libraries as warm and intellectual destinations. The objective is to increase the profile and usage of New Zealand public libraries through conveying the promise that they are modern, on trend, relevant and inspiring.
*[http://www.librariesmatter.com/ Libraries matter] - Check out their brilliant wristband idea and the library success stories on the site.
*[http://fmp-web.unil.ch/IFLA/ IFLA Success Stories Database] International Federation of Library Associations has set up a database that aims to showcase the value of libraries to society as a whole.
*[http://www.ohiolink.edu/ostaff/marketing/ OhioLINK Marketing Toolkit] OhioLINK's forum for sharing marketing success stories.

= Marketing Tips =

= Blogs/Websites to Watch =
*[http://librarymarketing.blogspot.com/ Library Marketing - Thinking Outside the Book] - great blog by Jill Stover.
*[http://www.librarianstyle.com/promoteyourlibrary/ Promote Your Library]
*[http://www.olc.org/marketing/ Marketing the Library] - a self-paced web-based training from OCLC.
*[http://www.infotoday.com/mls/nov03/fichter.shtml Why and How to Use Blogs to Promote Your Library's Services]
by Darlene Fichter in Marketing Library Services from November/December 2003
*[http://www.gale.com/free_resources/marketing/index.htm Market Your Library] from Thomson/Gale
* [http://www.chrisolson.com/marketingtreasures/ Marketing Treasures] - The free electronic newsletter with marketing ideas for information professionals. Published the 3rd Wednesday of each month, it is written by a librarian who is also a library marketing consultant. 12 years of back issues are available as PDF files on the Marketing Treasures web site. There are lots of ideas, resources, and practical advice for library and information service marketers.

= Specific Blog Posts/Articles to Check Out =
Marylaine Block's Ex Libris has an ongoing series [http://marylaine.com/exlibris/xlib253.html|Press, Profit, and Provocation: Library Promotion for the Over-Educated] by Tia Dobi. Link is to Part 7 (July 1, 2005); see also the six earlier parts.

[[Category:Selling Your Library]]

Marketing

2005-08-15T03:26:33Z

Adam: /* Success Stories */

= Success Stories =
*[http://www.nzlibraries.com/promo.html/ Your Library : Inspiration for all New Zealanders] - The [http://www.metronet.org.nz/ MetroNet] group of New Zealand public libraries has commissioned the creation of a national television campaign, that will be screened from 03 July to 28 August 2005. The campaign uses notable and successful New Zealanders to support public libraries as warm and intellectual destinations. The objective is to increase the profile and usage of New Zealand public libraries through conveying the promise that they are modern, on trend, relevant and inspiring.
*[http://www.librariesmatter.com/ Libraries matter] - Check out their brilliant wristband idea and the library success stories on the site.
*[http://fmp-web.unil.ch/IFLA/ IFLA Success Stories Database] International Federation of Library Associations has set up a database that aims to showcase the value of libraries to society as a whole.
*[http://www.ohiolink.edu/ostaff/marketing/ OhioLINK Marketing Toolkit] OhioLINK's forum for sharing marketing success stories.

= Marketing Tips =

= Blogs/Websites to Watch =
*[http://librarymarketing.blogspot.com/ Library Marketing - Thinking Outside the Book] - great blog by Jill Stover.
*[http://www.librarianstyle.com/promoteyourlibrary/ Promote Your Library]
*[http://www.olc.org/marketing/ Marketing the Library] - a self-paced web-based training from OCLC.
*[http://www.infotoday.com/mls/nov03/fichter.shtml Why and How to Use Blogs to Promote Your Library's Services]
by Darlene Fichter in Marketing Library Services from November/December 2003
*[http://www.gale.com/free_resources/marketing/index.htm Market Your Library] from Thomson/Gale
* [http://www.chrisolson.com/marketingtreasures/ Marketing Treasures] - The free electronic newsletter with marketing ideas for information professionals. Published the 3rd Wednesday of each month, it is written by a librarian who is also a library marketing consultant. 12 years of back issues are available as PDF files on the Marketing Treasures web site. There are lots of ideas, resources, and practical advice for library and information service marketers.

= Specific Blog Posts/Articles to Check Out =
Marylaine Block's Ex Libris has an ongoing series [http://marylaine.com/exlibris/xlib253.html|Press, Profit, and Provocation: Library Promotion for the Over-Educated] by Tia Dobi. Link is to Part 7 (July 1, 2005); see also the six earlier parts.

[[Category:Selling Your Library]]

User:Adam

2005-08-15T00:25:51Z

Adam:

I'm a Collection Manager for [http://www.library.huttcity.govt.nz/ Hutt City Libraries] in New Zealand.

User:Adam

2005-08-15T00:24:50Z

Adam:

I'm a Collection Manager for [http://www.library.huttcity.govt.nz/ Hutt City Libraries]in New Zealand.

Wiki User List

2005-08-15T00:09:52Z

Adam: /* Members of the LibSuccess Wiki Community */

Wiki User List

2005-08-15T00:09:39Z

Adam: /* Members of the LibSuccess Wiki Community */